Blog.
Plain answers about websites, Google Ads, Google profiles, and AI SEO for local businesses. From The Meridian Bureau, a Miami studio.
Should Your Website Be in More Than One Language?
When another language makes sense, how Google handles it, and what it means for your ads.
What a Google Ads Report Should Show
The numbers that belong on one page, the one only you can add, and what should come with them.
How to Ask Customers for Google Reviews
When to ask, what to send, what Google doesn’t allow, and how to reply.
Why Did Google Disapprove My Ad?
The rules local ads break most, what Google checks on your page, and how to write ads that pass review.
Why Your Google Ads Get Clicks but No Calls
Five things to check, in order: tracking, searches, the page people land on, the hours your ads run, and the area.
Website or Google Business Profile?
Your profile gets you on the map. Your website is where people learn more. What each one does, and why many businesses use both.
Questions to Ask Before Hiring for Google Ads or SEO
What to ask before you sign, and the three answers that should make you walk away.
Does Your Local Business Need an App?
When an app makes sense, what it can do, how it gets built for iPhone and Android, and who owns it.
What Your Website Needs Before You Run Ads
Ads and search send people to your site. What it has to do to turn those visits into calls and inquiries.
Your First Month of Google Ads: What You Pay For
What happens each week, what gets tracked, where your money goes, and what we won’t promise.
How to Show Up in ChatGPT: 7 Steps for Local Businesses
What AI tools look for when they name a business, and seven steps you can start this week.
Google Business Profile Checklist for Service-Area Businesses
A plain checklist for a Google Business Profile when customers don't come to you: categories, service areas, hidden address, photos, and reviews.
Google Ads or SEO First? How Local Businesses Decide
Should a local business start with Google Ads or SEO? Ads bring calls now. SEO builds the free ones. Here is how to decide, and why many do both.